When the Israeli offensive against Hamas started 18 days back, the comparisons with the 2006 campaign against Hezbollah in Lebanon was the first thing that was raised. That campaign, even though caused huge amount of tactical damage to Hezbollah, was a strategic loss for Israel. Hezbollah got a reputation as a fighting force that was able to withstand the huge military advantage of Israel, and bring the much vaunted military machine to a halt (keep in mind that this is the same Israeli military that has consistently defeated the armed forces of its neighbors, right from the time of its birth in 1948). The result of this almost victory by Hezbollah (and managing to survive was seen as a victory) was its gaining in terms of gaining political clout in Lebanon. Now, Hamas is an organization that remains dedicated to the destruction of Israel (and has withstood a huge amount of external pressure to be seen as striking a deal with Israel).
So, there has been a lot of debate about the motives for the current Israeli campaign against Hamas. The chance of having to strike a deal that gives Hamas a cease-fire and the proclaiming power that it has managed to stop Israel in a direct fight was very high; and this was a risk that Israel would have to face. In addition, any fight between Israel and the Palestinians (even a terrorist organization such as Hamas) tends to inflame Muslim popular opinion all around the world and especially in the Muslim countries. Such inflammation of popular opinion tends to prevent the leaders of these countries from opposing Hamas even if they feel that Hamas is following wrong policies.
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